Direct Marketing (CRM) and E-Commerce Specialist-jobs in Midrand | Supreme Staff Placements Pty Ltd jobs 2022

  • Full Time
  • Midrand
  • Posted 2 months ago
  • Negotiable USD / Year

Supreme Staff Placements Pty Ltd

Introduction

An opportunity has arisen at our clinet for a self-driven and motivated individual who will be responsible for the following:

Purpose

  • Successfully establish the clients consumer data marketing capability.

  • To successfully establish and grow the online sales capability through the various retail partners.

  • Collaborate with multiple departments within the company – customer service personnel, product managers, sales personnel, and marketing personnel.

  • Manage all CRM/Direct marketing communication (through both direct channels and SNS).

  • To accurately report on and improve the CRM capability within the Company.

Duties & Responsibilities

  • Manage online customer journey points leading to online Sales from lead generation for both B2C and B2B product to the conversion of that sale on our retail partners’ website.
  • To proactively find new digital ways to generate online sales.
  • Increase data collection across all touch points.
  • Ensure data is clean and information is managed against the Popia national database for opt outs.
  • Implement data campaigns/solutions to engage,retain,upsell and recruit potential customers.
  • Implementation of global CRM tools locally to utilise,manage and optimise CRM data for marketing campaigns.
  • Execute campaigns using different communication tools totarget and interact with the customer base (including e-mail,newsletter, sms, push notifications, what’s app business etc.)
  • Experience in managing customer segmentation and executingonline campaigns using the Google Marketing Platforms. 
  • Develop best practice at the Company.
  • Weekly reporting to the marketing and subsidiary head.

 

  1. Web Content Management

    • Create, manage and maintain accurate content and optimise title, product descriptions, bullet points and images to present product features effectively and manage conversions on Company website and all partner websites.

    • Full understanding and usage of the Company’s digital KPI’s such as applications like traffic, Company owned PII database establishment, online store management score with 3rd party partners.

    • Integrated working process to link with the Company’s digital KPI’s.

    • Monitor success of all listed products and leverage customer behaviour and analytics to generate proactive CRM plans to improve performance e.g. Upsell, cross sell, retain.

    • PII – Personal Identifiable Information

    • Responsible for digital privacy policy.

    • Marketing budget management and vendor registration on the Company system,including managing Purchase Orders, Invoicing etc.

 

2. Operational management:

  • Monthly management and updating of direct marketing budget and plans.

  • Uploading plans, CE’s, PO’s, invoices, vouchers, process payment once proof of work received.

  • Develop briefs for digital agencies and web administration services.

     

Desired Experience & Qualification

  1. Required Qualifications and Experience

    • Relevant Degree / Diploma in Marketing/Data Analytics.

    • 10+ years’ experience.

    • Experience using various CRM tools.

    • Experience in a direct marketing or e-commerce roll or both.

    • CMS knowledge.

    • Proficiency in Google Analytics, Adobe Analytics, and Audience Manager preferred.

    • Latest e-commerce technology knowledge and experience to optimise the website/operations.

    • Digital marketing workflows and campaigns.

    • Market analysis and trends.

  2. Required Competencies

    • Digital strategy, content management, campaign analytics / insights reporting, ROI analysis.

    • Solid interpersonal and communication skills.

    • Project management skills.

    • Strong presentation and writing skills.

    • Results oriented and self-motivated.

    • Strategic thinker and creative marketer.

    • Attention to detail.

    • Ability to work well under pressure and within tight deadlines.

    • Ability to multi-task on a number of various tasks at hand.

    • Assertive and output based.

Package & Remuneration

Negotiable

How to apply?

Apply:  https://www.pnet.co.za/jobs–Direct-Marketing-CRM-and-E-Commerce-Specialist-Midrand-Supreme-Staff-Placements-Pty-Ltd–3443397-inline.html

Job Type: Full Time

Location: Midrand

Salary: Negotiable

To apply for this job please visit www.pnet.co.za.

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